Incendiary Blue wanted to host a fishbowl debate to facilitate networking between entrepreneurs and peers working in the tech sector. The event would be the first of many in a series of tech-related topics and needed a strong visual identity, comprehensive brand design, and advertising collateral. The brief specified that the brand needed to be bold, quirky, and edgy. My aim was to create a visual style that expressed these sensibilities while at the same time feeling mature. The brand would also need to be applied to both digital and printed marketing material, so this too was a consideration I had from the initial stage of conceptualisation. I also created a short teaser promo video for the event.